INFLUENCER MARKETING AND INTELLECTUAL PROPERTY – 17:00 SAST, 22 May 2025
Influencer marketing and intellectual property In the digital economy, influencer marketing and intellectual property are inextricably mixed. Influencers are currently key players in the marketing industry, and it comes as no surprise when products or services “go viral” as a result of their promotion through influencers on social media platforms. Big and small brands collaborate […]
INFLUENCER MARKETING AND INTELLECTUAL PROPERTY – 17:00 SAST, 22 May 2025 Read More »