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Afternoon Talks

INFLUENCER MARKETING AND INTELLECTUAL PROPERTY – 17:00 SAST, 22 May 2025

Influencer marketing and intellectual property  In the digital economy, influencer marketing and intellectual property are inextricably mixed. Influencers are currently key players in the marketing

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The International Association (LESI) and the South African Society (LES) found its roots in the original national society founded in the United States of America in 1965. Since that time national and regional societies have emerged on all continents. Today LESI is the foremost organization in the field of technology licensing. 

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